What Great Landlords Always Do


Steve Welty

Issue# 59

July 2025

Happy Saturday, Housing Heroes,

We’ve been having some powerful conversations lately on our team, with clients, even inside the newsletter.

What’s emerged is this simple truth:
Success with your property manager doesn’t just come from what they do.
It comes from how you show up, too.

The Owner/Manager Relationship Isn’t One-Sided

At Good Life, our mission is simple:
Make owning rental property easy.

But “easy” means something different depending on who you are.

Maybe you’re a first-time landlord, just trying not to make a mistake. You didn’t plan to rent - life just happened. You want guidance and peace of mind.
Maybe you're a data-driven investor, focused on ROI. You want efficiency, reporting, and a team that moves at your pace.
Maybe you’re a burned owner, hurt by broken promises. You want consistency, honesty, and someone who actually calls you back.
Maybe you're a retiring self-manager, ready to hand off the day-to-day but still deeply protective of what you’ve built.
Or maybe you're a hands-off owner, juggling life and just wanting someone competent to handle the rest.

We see you. All of you.
And we’ve designed our service around your version of easy - not some generic landlord mold.

But Here’s the Catch: We Can Only Help If We Know What Matters

A lot of people hire a manager and hope for the best.

They wait and see what kind of service they get. They stay quiet, unsure if they’re supposed to ask questions, or worried about being “high maintenance.”

We get it. But the best relationships we’ve had, the ones where the property performs, communication flows, and everyone wins - those happen when clients tell us:

  • What keeps them up at night
  • What they’re hoping this property will do for their life
  • How involved (or uninvolved) they want to be
  • What their past experiences have been (the good, the bad, and the frustrating)

The magic is in the alignment.

We’re Not Asking for Homework - Just Honesty

You don’t need to become a property expert. You don’t need to “train” us how to do our jobs. That’s on us.

But the more you share - your goals, your boundaries, your story - the better we can serve you.

We might discover that you’re like so many of our clients: juggling kids and careers, craving peace of mind. Or maybe you’ve been self-managing and just want legal clarity and fewer surprises. Some of you want reports, charts, updates. Others want one email a month and no phone calls ever.

There’s no wrong answer.

A Final Thought

Why do we send these newsletters? Why spend time writing stories when we could just list market stats or plug in rent roll numbers?

Because this is why we exist.
To help people like you win on your own terms.

If you’re a client already, consider this your invitation to check in. Let us know how it’s going. Let me know how you’re doing by replying to this email.

And if you’re not with us yet, but thinking about it, ask yourself this:

What would "easy" actually look like for you?

And what’s stopping you from asking for it?

We're here. We're listening.

And we’d be honored to earn your trust.

Have questions about managing your property?

Our team proudly serves San Diego, Orange, and Riverside Counties. Schedule a call with us today, and let’s chat about how we can guide you through every step of your property management journey.



Steve Welty

CEO @ Good Life Property Management

DRE #01744610

5252 Balboa Ave #704, San Diego, California 92117
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The Housing Hero Newsletter By Steve Welty

Passionate about bringing positivity and fresh perspectives to the rental property industry CEO @ Good Life Property Management San Diego and Orange County. Managing over 1,300 units in San Diego and Orange County.

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